Social media can make or break careers

The communication landscape has shifted from traditional methods, like email or the newspaper, to online mediums. Whether it is for networking, weather alerts, news bulletins, job searching, training or merely just staying in touch, social media has become a norm in today’s society.

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Chief Social Experience Officer (CSxPO)

As social business takes shape across organizations and becomes the main thread in the fabric of the overall communications strategy, will the Chief Social Experience Officer (CSxPO) become a traditional C-level corporate title? With brand management building across several social platforms, there is an increased need to expand the associate manpower to manage the daily activity in … Continue reading Chief Social Experience Officer (CSxPO)

Social Business: Transforms Business As Usual (BAU)

Technology is evolving faster than users have the ability to adapt and with the shift in culture to be plugged in 24/7, consumers are reshaping the engagement landscape. Thus resulting in organizations to review communication and digital strategies to ramp up their operations to include the latest forms of new media to compete for the future. … Continue reading Social Business: Transforms Business As Usual (BAU)

Social Business: Executive Assistant Tips to be Champions of the Social Office Part III

After diving into the social office with the resources from Part I and Part II, it is time to delve deeper into the value of business social! Part III will help pave the way to amplifying not only what you learned thus far but how to maximize the connections to monetize the organization's information and/or proliferate brand awareness. … Continue reading Social Business: Executive Assistant Tips to be Champions of the Social Office Part III

Social Business:  Executive Assistant Tips to be Champions of the Social Office Part II

With the tips and resources outlined in Part I, hopefully the future of business engagement for your organization is on its way to becoming social! Through the next phase of incorporating social into the daily operations of the business, it is important that the entire social team is aligned and centered around the S.O.C.I.A.L plan. … Continue reading Social Business:  Executive Assistant Tips to be Champions of the Social Office Part II

Social Business:  Executive Assistant Tips to be Champions of the Social Office Part I

Years ago the basic executive assistant (EA) job description entailed utmost focus on the seamless operation of the office and gatekeeper of the executive’s phone, door and email. Fast forward to the era of social media and the internet of things, the role is broadening as executives begin to reshape leadership with redefining the communication … Continue reading Social Business:  Executive Assistant Tips to be Champions of the Social Office Part I

Mastering LinkedIn

There are optimal ways to maximize the LinkedIn platform and there are also precautions to take when actively engaging through invites to connect and/or sending InMail. According to LinkedIn's profile, the intent is simple: The company's proprietary platform enables members to create, manage and share their professional identity online, build and engage with their professional … Continue reading Mastering LinkedIn